The Power of Unreasonable People
iNSPiRED PRACTiCE has long been a proponent of bending traditional definitions of non-profit and for-profit work. We have also been labeled “unreasonable”. This is a supreme compliment. According to George Bernard Shaw, “the reasonable man adapts himself to the world, the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man.” Well it’s about TIME somebody noticed!
There is a new book out called The Power of Unreasonable People: How Social Entrepreneurs Create Markets That Change the World – which is co-authored by Jonathan Elkington and Pamela Hartigan.
You may remember John Elkington is co-founder and chief entrepreneur at SustainAbility in the UK. He coined the phrase “triple bottom line” many moons ago and light years ahead of the rest of us. His initial foray into this field, like ours, was motivated by the desire to be involved in building a new order and not in critiquing the old one.
Pamela Hartigan, who was recently interviewed in a Social Innovation Conversations Network podcast, is how we came to hear of the book. We haven’t read it yet (so don’t spoil the ending!) but we would love to hear from those who have.
Filed under: Social Entrepreneurship
